{
 "dataset": "United Kingdom: what work-related consumer ChatGPT messages are for, quarter to September 2026 (% of work-related messages, O*NET work activities), with the United States alongside",
 "publisher": "Campaign Salience, from OpenAI Signals v3.0 (CC BY 4.0)",
 "vintage": "share_of_work_related_messages_by_onet_iwa_country_quarter, quarter beginning July 2026 (v3.0); activity names from O*NET 28.3 IWA Reference",
 "columns": [
  {
   "key": "activity",
   "label": "Work activity"
  },
  {
   "key": "gb",
   "label": "UK %",
   "num": true
  },
  {
   "key": "us",
   "label": "US %",
   "num": true
  }
 ],
 "rows": [
  {
   "activity": "Edit written materials or documents",
   "code": "4.A.2.b.1.I07",
   "gb": 18.8,
   "us": 17.1
  },
  {
   "activity": "Create visual designs or displays",
   "code": "4.A.2.b.2.I18",
   "gb": 6.6,
   "us": 7.6
  },
  {
   "activity": "Develop marketing or promotional materials",
   "code": "4.A.2.b.2.I12",
   "gb": 5.0,
   "us": 5.0
  },
  {
   "activity": "Advise others on educational or vocational matters",
   "code": "4.A.4.b.6.I07",
   "gb": 3.8,
   "us": 3.4
  },
  {
   "activity": "Obtain information about goods or services",
   "code": "4.A.1.a.1.I07",
   "gb": 3.2,
   "us": 2.9
  },
  {
   "activity": "Resolve computer problems",
   "code": "4.A.3.b.1.I04",
   "gb": 2.9,
   "us": 2.8
  },
  {
   "activity": "Program computer systems or production equipment",
   "code": "4.A.3.b.1.I01",
   "gb": 2.9,
   "us": 2.4
  },
  {
   "activity": "Write material for artistic or commercial purposes",
   "code": "4.A.3.b.6.I16",
   "gb": 2.5,
   "us": 2.6
  },
  {
   "activity": "Advise others on legal or regulatory matters",
   "code": "4.A.4.b.6.I08",
   "gb": 2.3,
   "us": 1.5
  },
  {
   "activity": "Prepare informational or instructional materials",
   "code": "4.A.3.b.6.I12",
   "gb": 2.1,
   "us": 2.9
  },
  {
   "activity": "Prepare documentation for contracts, applications, or permits",
   "code": "4.A.3.b.6.I13",
   "gb": 2.0,
   "us": 1.4
  },
  {
   "activity": "Calculate financial data",
   "code": "4.A.1.b.3.I03",
   "gb": 2.0,
   "us": 1.5
  },
  {
   "activity": "Gather information from physical or electronic sources",
   "code": "4.A.1.a.1.I04",
   "gb": 1.9,
   "us": 1.8
  },
  {
   "activity": "Interpret language, cultural, or religious information for others",
   "code": "4.A.4.a.1.I03",
   "gb": 1.7,
   "us": 1.7
  },
  {
   "activity": "Evaluate the characteristics, usefulness, or performance of products or technologies",
   "code": "4.A.2.a.1.I07",
   "gb": 1.3,
   "us": 1.4
  },
  {
   "activity": "Develop news, entertainment, or artistic content",
   "code": "4.A.2.b.2.I22",
   "gb": 1.3,
   "us": 1.5
  },
  {
   "activity": "Explain regulations, policies, or procedures",
   "code": "4.A.4.a.1.I02",
   "gb": 1.1,
   "us": 1.0
  },
  {
   "activity": "Prepare health or medical documents",
   "code": "4.A.3.b.6.I06",
   "gb": 1.0,
   "us": 1.5
  },
  {
   "activity": "Advise others on the design or use of technologies",
   "code": "4.A.4.b.6.I04",
   "gb": 1.0,
   "us": 1.0
  },
  {
   "activity": "Journalism, campaigning and policy research combined (gather information for news stories; advocate for community needs; assess impacts of regulations or policies; research historical or social issues; interview people; present research; develop research plans; collect data about public opinion)",
   "code": "bundle",
   "gb": 1.2,
   "us": 1.4
  },
  {
   "activity": "Develop news, entertainment, or artistic content",
   "code": "4.A.2.b.2.I22",
   "gb": 1.3,
   "us": 1.5
  },
  {
   "activity": "All research and analysis activities combined (every O*NET activity beginning 'Research' or 'Analyze')",
   "code": "bundle",
   "gb": 4.0,
   "us": 4.8
  }
 ]
}